Designing Visual Texts for Print and Digital Publications

Kenneth Price

Overview

Effectively laying out technical information goes far beyond using bulleted lists and choosing an attractive font. In designing a page, you should create visuals patterns that help your readers to find, understand, and remember information. This webinar will introduce the principles of visual language, information architecture, and page design. These principles, based entirely upon research on how people learn, will help you to design effective electronic and print publications to make technical information more accessible.

Presenter Biography

Kenneth Price teaches graduate and undergraduate technical writing, technical editing, and digital media courses at Western Carolina University. In addition to serving on the professional writing faculty of Missouri State University; California State University, Chico; and the University of Alaska Anchorage, he has consulted to AT&T, ConocoPhillips, and Macromedia.