Intercom: September/October 2007
Intercom, the magazine of the Society for Technical Communication, is published to provide examples and applications of technical communication that will promote its readers' professional development.

The September/October 2007 issue focuses on
Web 2.0.
Feature Articles
- Web 2.0: What Technical Communicators Should Know

By: William Hart-Davidson
- The best way to understand Web 2.0 may be as a shift in user behavior. Hart-Davidson uses this perspective to explain four trends that are especially important for technical communicators to note.
- Discuss this article here.
- Tagging the Web

By: Stephan Spencer
- Tagging is a powerful Web 2.0 tool because of its versatility and wide applicability. Discover how to use tags for enhanced search engine optimization (SEO) and increased site traffic, and learn some points to think about when considering whether you should allow visitors to tag your site's content.
- Discuss this article here.
- The "Quick Web" for Technical Documentation
[ FREE! ]
By: Anne Gentle, Senior Member
- How can wikis be used to build user-centric, user-maintained technical documentation sites that offer thorough and accurate technical information? Gentle's article explores the process—in addition to highlighting how to select a wiki software package and keep a wiki alive and vibrant.
- Discuss this article here.
- TWiki: Introduction to a Structured Wiki

By: Phil Gochenour, Member, and Chris Radcliff
- While conventional wikis generally serve only as content repositories, structured wikis address the problem of organization by combining elements of a database with a wiki-authoring environment. Read about the efforts of one company to implement TWiki, one of the most popular structured wikis.
- Discuss this article here.
- Winning Your Audience with Videoblogs

By: Stephanie Cottrell Bryant, Senior Member
- Videoblogs hold tremendous promise as a way to bring people in to learn. Read on for techniques to use to create your own videoblog, the supplies you'll need, and a handy list of videoblogs to check out.
- Discuss this article here.
Departments
- Cut & Paste
- Cut & Paste

- Read about recommended podcasts, Jakob Nielsen's thoughts on how Web 2.0 can hurt usability, and an STC member's winning entry in the Erma Bombeck Writing Competition.
- New Products
- New Products

- Explore the features of some of the latest tools for technical communicators, including Doc-To-Help v2, FrameMaker 8, and Captivate 3.
- My Job
- The Rules of the Games

By: Beth Heston, Member
- Plain-talking technical communicator Heston explains her efforts to clean up some confusing gambling rules.
- F.Y.I.
- F.Y.I.

- Check this listing for upcoming events of interest to technical communicators.
- From the Executive Director
- A Worldwide Phenomenon
[ FREE! ]
By: Susan Burton, STC Executive Director
- Recent From the Executive Director columns have informed technical communicators about STC's work with the U.S. Department of Labor (DOL) to update the job description for technical communicator. Burton shares the latest news, and details a similar effort to reclassify the profession started by technical communicators in the U.K.
Society Pages
- U.S. Members: Empower Your Job Search with STC 's Salary Database
[ FREE! ]
- Whether you're looking for a new job, negotiating your pay, or feeling curious about salaries for particular industries or geographic locations, STC's Salary Database gives you the best information to make important decisions about your career. Read on for the types of data you can expect to find in the new and improved database.
- Vote in STC's Bylaws Referendum

By: Mary R. Wise, Manager, Bylaws Committee
- Learn about the referendum taking place from mid-September to mid-October on STC's newly proposed Bylaws, and why you should vote yes on the updated Bylaws document.
- New Associate Fellow Nominations Encouraged

By: Associate Fellows Nominating Committee
- Familiarize yourself with the rules for nominating an STC member for the rank of associate fellow.
- A SIG for Europe

By: David Farbey and Jennifer O Neill, Interim Comanagers, Europe SIG
- Learn more about STC's new Europe SIG and its goals, as well as how to become involved.
- STC's Region 4 Conference

- Sessions at STC's Region 4 Conference—to be held in Cleveland, Ohio, on Friday, October 12, 2007—will feature presentations on how technical communicators can become indispensable in the workplace.
- STC's Public Relations Competition

By: George Slaughter, Public Relations Competitions Manager
- Find out how to submit your entry to this year's Public Relations Competition.
- Competition Contacts Posted
[ FREE! ]
- Lists of STC communities holding Technical Art, Technical Publications, and Online Communication Competitions have been posted on the STC Web site.
- STC's Newsletter Competition

By: Elizabeth Bailey, Newsletter Competition Manager
- View the requirements for entering this year's Newsletter Competition.
- Sigma Tau Chi, Alpha Sigma Applications Due November 1, 2007

- Qualified students may apply for membership in STC's honorary societies. Check here for details on submitting your application materials.
- STC Honored in APEX 2007

- Intercom, Technical Communication, and Byline (the Chicago Chapter STC's newsletter) received awards in the APEX publications competition. Read on for more details about other APEX award–winning projects created by STC members.
- New Chapter Approved

- During the June 2007 Board of Directors teleconference meeting, the Board unanimously approved the Atlantic Canada Chapter STC's petition for provisional status.
- 2007–2008 Scholarship Winners

- STC recognizes four students who have exhibited the potential to contribute to the profession.
Columns
- Computer-Mediated Communication
- Installing Custom Search Engines: Something New on the Web
[ FREE! ]
By: Raymond K. Archee, Senior Member
- With a custom search engine (CSE) you can create—without any programming —a search engine for a single site. Archee's column provides more details.
- Discuss this article here.
- Teaching Technical Communication
- Managing Team Projects

By: Alexa Campbell, Fellow
- Teachers of technical writing should be helping students learn to work in groups and on team projects. Read on for the benefits of group work and some guidelines for teaching teamwork.
- Discuss this article here.
- Ethics Case
- Responses to "Hard Life, Hard Decisions"

By: John G. Bryan, Senior Member
- Readers respond to the Ethics Case published in the April 2007 Intercom.
- Discuss this article here.
- The Friendly Editor
- Correcting the Correction

By: Don Bush, Fellow
- Bush responds to criticism of his column in the February 2007 Intercom.
- Discuss this article here.