Bulletins from San Francisco
Tuesday, 18 December 2012 by Monica Hacopian

The Fifth Annual Intelligent Content Conference takes place in San Francisco on February 7-8, 2013 at the Mission Bay Conference Center at UCSF @ 1675 Owens Street, San Francisco, CA. This year's event focuses on helping organizations better understand the emerging discipline of corporate publishing with an emphasis on teaching you what you need to know about the standards, methods, and tools needed to deliver the right information, to the right people, at the right time, in the right format and language, on the device of the customer's choosing.
 
STC members save $500 off the regular price by December 28! Go to http://bit.ly/XdWz4x to register.

Find out more at http://www.intelligentcontentconference.com/.
 
WHY CORPORATE PUBLISHING?

In a mobile, global, on-demand world, customers expect us to deliver the right information to them, when and where they need it. When we fail, we disappoint them. But, when we succeed — when we dazzle them by doing it right — we change their expectations forever.

Content drives business. It’s the lifeblood of every organization. And yet most companies, governments, educational institutions, and non-profits have absolutely no idea how to create, manage and deliver it effectively. They’re trapped inside a traditional publishing box unable to see the innovations that are happening all around them — eBooks, apps and the mobile web. We aim to change that.

That’s why we’ve assembled a top-notch roster of 60+ presenters from disparate ends of the content spectrum to share their knowledge and experience with you. Two days of presentations, case studies, demonstrations, and mini-workshops led by the best and brightest in the content world. Software and services vendors will also be on hand to provide demonstrations and discuss the capabilities of their tools in our Technology Showcase.

The event is organized into three tracks:

* It's About The Content is dedicated to the king — content — in all its forms: words, photos, graphics, illustrations, video, and more.

* The Mobile Web, eBooks, and Apps features talks about adaptive content, responsive design, tablet computing, interactive eBooks, and mobile apps and websites.

*Corporate Publishing addresses the techniques, approaches, standards, and challenges associated with effectively creating corporate content that meets organizational goals.

WHO SHOULD ATTEND?
 
If you're involved in the creation, management and delivery of content in your organization, this event is for you. We're bringing together the best and brightest from digital publishing, content management, content marketing, content strategy, customer support, instructional design, mobile communication, and information technology to help you better understand the issues impacting the way we work in the mobile, global world in which we live.
 
Mini-workshops: Included in the price!

For those who want to dive deeper, we’ve included a variety of 75-90 minute mini-workshops. They’re more detailed than a typical presentation and designed to cover topics that require some focus to begin to master. We’ve included them in the cost of the conference.

Although there is no extra charge to attend our mini-workshops, advance registration is required. Mini-workshop seating is limited to encourage interaction. First come, first served.

Saturday, 28 April 2012 by Leah Scampoli
Monday, 23 January 2012 by Leah Scampoli