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San Francisco
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San Francisco
Friday, 21 January 2011


The mission of the Society for Technical Communication is to advance the theory and practice of technical communication across all user abilities and media.

The mission of the San Francisco chapter is to:

- Promote the arts and sciences of technical communication in the San Francisco Bay Area

- Promote career development in the technical communication profession for our members, other colleagues, and students of technical communication

- Promote respect, increased public awareness, and appreciation of the technical communication profession


Tuesday, 01 July 2014 by Leah Scampoli


Are you thinking about adding "how to" videos to your user assistance arsenal, but not sure where to begin? This session walks you through creating your first video, from choosing the right tool to deciding the best way to deliver video to your users. This session also covers how creating videos can help increase the visibility and value of your team within your company and your user community.


Michelle Sharron is a video project manager at and has lead the doc team's video effort for the past two years. She oversees the creation of videos from the 70+ technical writers, helping with script writing, tool use, production, audio capture, and graphics. She also takes care of prioritizing which videos get filmed, uploading to YouTube, analyzing YouTube analytics, and maximizing search engine optimization.  The Salesforce documentation team now has a catalogue of over 90 videos, and these are available from the online help, release notes, product UI, and knowledge base articles.

Dean Atchison is a senior manager of the documentation and user assistance team at Salesforce. He was the team's first video specialist and produced the first how-to videos linked to from the Salesforce product. He now manages a team of writers and video producers.

Note the new location: SF Grove Room at the Hub Bay Area in downtown San Francisco @ 901 Mission St., at Fifth Street (a short walk from the Powell StreetBART/MUNI Station).

To register, go to


TPW Instructor opening at SFSU The Technical & Professional Writing program at San Francisco State University invites interested professionals to share their expertise with our students. We are recruiting a Lecturer to teach an upper-division course, TPW 555: Visual Rhetoric and Document Design, during fall semester 2014. The course introduces students to document design principles and processes, with a focus on strategies for integrating text and graphics. Workshop instruction teaches publication design software, with an emphasis on Adobe InDesign. Students are assigned exercises and projects to do during lab, in addition to receiving classroom instruction. TPW will provide the new instructor with a tested course plan and associated teaching materials, including use of an online course management system. The course is progressively designed to combine research-based theory with current practice. Instructor will be hired to teach the course for fall semester 2014 only, although repeat employment is a possibility. Qualifications: - Expertise using Adobe InDesign - Master’s degree - Relevant work experience - Teaching, training, or tutoring experience - Education or training in design theory and practices Schedule: - Mondays, Aug 25 - Dec 15 (except 9/1 and 11/24) - 6 – 7 pm: ​Office hour in the computer lab - 7 – 9:45 pm:​ Classroom teaching Applications: To apply, please email resume or CV to Neil Lindeman Director, Technical & Professional Writing Program, SF State email: phone: 650/866.5364 Benefits of working for TPW:
Last replied by Leah Scampoli on Thursday, 17 July 2014
That's very nice, but we have our own local competition, Touchstone, which is jointly sponsored by the 6 northern California chapters, including San Francisco. Why don't you encourage local technical communicators to enter Touchstone? The website has not yet been updated for this year, but our deadline for entries is Saturday, Oct 5th. I hope local tech communicators will send us their entries. If you want to be a judge in this year's competition, please send email to, and I'll explain the process. Touchstone accepts entries from anywhere, but we encourage potential entrants to enter their own local competition instead if they have one. We would not publicize Touchstone in the Chicago group, and I for one don't appreciate their publicizing their competition here.
Last replied by Richard Mateosian on Monday, 12 August 2013

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