This interactive session will explore the views technical communication professionals have on the characteristics of practically useful research. Three topics will be addressed: (a) factors that affect the practical usefulness of published studies, (b) an onsert to a practitioner-oriented research agenda, and (c) measures to facilitate practitioners to conduct and publish research.
This session discusses practical techniques for practitioners, business developers, UX managers, and others involved in IT design and development for “deconstructing the Magic” — that is, for explaining in a meaningful, clear, tactful, cogent, and impactful way what we do, how we do it, and why it takes time and costs money. We discuss messaging […]
This session will cover the user experience design considerations when planning for a social media implementation. It will review social behavioral analysis and profiles, common goals, tools, and techniques that facilitate social interaction and maximize content exposure. We will review a proven methodology that augments the user centered design process to include the best practices […]
This session introduces attendees to a range of leading CCM systems and describes their functionality. It then outlines a set of typical requirements that attendees can use as a starting point for their own requirements analysis. Finally, it recommends a typical approach attendees can use to engage with vendors and conduct their own research and […]