Session Descriptions

(Keynote) This is a Test: Being a content professional in the age of generative AI

With the rise of GenAI has come a raft of changes in the way businesses see content production. It’s thrown our profession into a state of flux. Will writers become redundant? Will AI generate strategies with a few clever prompts? Will content creators need to incorporate content engineering as part of their skill sets? There is no definitive answer – at least not yet – but a lot of indications about the directions the content industry might take.

Rahel Anne Bailie, former technical communicator and veteran content strategist, explores the implications for our professions. In a rapidly evolving landscape that is seeing a meteoric rise in interest of AI from everything from the generation to delivery and retrieval, she shares some insights to help us keep our cool while navigating the AI gauntlet. This session brings encouragement, clarity, and levity to a topic often fraught with challenges.

Incorporating Human Judgment in AI-Assisted Content Development: The HEAT Heuristic

Check out their article in the latest issue of Technical Communication!

Building Content Strategy With AI

The age of artificial intelligence (AI) has arrived – and with it, new opportunities to supercharge your research, writing, and delivery. In this webinar, you’ll learn how technical communicators can leverage generative AI to improve their content strategy. You’ll discover a step-by-step process for AI-assisted content planning, explore examples to find ideas for your own content, and review tools that can aid in developing your strategy. Additionally, you’ll learn to identify key pitfalls to avoid when creating AI content and see ways to measure the success of your content strategy.

Prompt Generation: From Magic to Mastery Constructing Clarity: GenAI in Tech Docs

How does a small technical documentation team keep pace with a growing engineering team? By leveraging tools to increase capacity, especially GenAI. 

This session will cover some of the basic and emerging prompt generation, engineering, and tuning approaches to help you make the best use of your Generative AI tools.

Navigating the Waters of AI Integration: A Journey of Careful Planning and Execution​

Imagine a seasoned crew embarking on a voyage through uncharted waters. They meticulously plan, secure approvals, and set sail, only to encounter rough seas. After learning from other successful journeys, they refine their approach and continue with a clear strategy. Throughout the voyage, they monitor progress, make adjustments, and gather feedback to ensure a safe and successful journey. This mirrors our AI integration process—careful planning, iterative testing, and continuous improvement, all to navigate the challenges and reach our destination with confidence.

Constructing Clarity: GenAI in Tech Docs

How does a small technical documentation team keep pace with a growing engineering team? By leveraging tools to increase capacity, especially GenAI. 

Suzanne will outline Procore’s journey from exploring GenAI to building foundations to incorporating GenAI into their writing workflow that increased their capacity by 25%. At each step, she’ll show what the team tried, what lessons they learned, and how they use GenAI daily. Suzanne will also share how Procore supported the journey and her future vision for her team.

Content Strategies Revisited: GenAI Edition

According to a recent CIDM industry benchmarking study, 50% of technical communications professionals and/or their organizations will have adopted or will likely adopt GenAI within the next 2 years. With numbers like that, our content strategies are going to need an update. But why? and how? Dana will guide you through the whys and hows of what you need to consider when incorporating GenAI into your content creation and publication processes. She’ll examine key parts of content strategy that will need to be updated and why it’s important to get away from “this is how we’ve always done it”.