BUILDING A BUSINESS-DRIVEN GLOBALIZATION STRATEGY FOR CONTENT

Speakers

Alan Porter
Presenter

Start

November 12, 2014 - 2:00 PM

End

Address

9401 Lee Highway, Suite 300, Fairfax, VA 22031   View map

Developing a content strategy for a major corporation that has over 300 products is challenging enough, but when you add in the need to support customers and dealers in over 180 countries around the world it takes it to a whole new level. How do you decide where to focus your translation and globalization investments to get the best customer experience?

In this Web seminar, you will learn:

  • The challenges of providing content in support of a global corporation
  • Where you are in terms of the content experience around the world
  • How globalization is not just about translation

MORE DETAIL

Website

www.stc.org

Phone

+1 (703) 522-4114

Email

education@stc.org