Picture Perfect! How to Turn Words and Data into Powerful Graphics


Mike Parkinson
President, Billion Dollar Graphics


February 3, 2016 - 2:00 PM


February 3, 2016 - 3:00 PM

If you need your next project to be successful, you could use clear, communicative, and compelling graphics. Graphics are proven to quickly educate—when done right. Powerful visuals improve understanding, recollection, persuasion, and increase the likelihood that your audience will adopt your content.

This session shows you how to quickly turn your words and ideas into powerful graphics. Learn how to communicate even the most complex content in a way that is impactful and unforgettable. No design skill is needed.

Takeaways include the following:

• Make any complex idea easy to understand in three steps
• Learn to turn ideas, text and data into graphics
• Visualize and better communicate your solutions
• Make professional graphics that are clear, communicative, and compelling
• Get tips and the latest tools
• Know where to go to find the right imagery at the right price


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The Society for Technical Communication advances technical communication as the discipline of transforming complex information into usable content for products, processes, and services.