FREE STC Chapter/SIG Member-Only Webinar: Targeting Content to your Users' Goals

Speakers

Alyssa Fox
Senior Director, Partner Marketing

Start

August 26, 2015 - 2:00 PM

End

August 26, 2015 - 3:00 PM

Address

9401 Lee Highway, Suite 300, Fairfax, VA 22030   View map

 

Working in the faster pace of an agile environment and having more frequent interaction with user advocates and users led us to rethink the content we were providing and in what format. We now provide more targeted text documentation, run usability tests to improve the user interface and add embedded user assistance, and have started creating tutorial videos. This presentation covers the following:

  • What is targeted content
  • How targeted content helps improve the overall user experience and reduces costs
  • How the structure of agile affects your deliverables
  • How to use customer feedback to change the type of content you offer

MORE DETAIL

Website

www.stc.org

Phone

+1 (703) 522-4114

Email

education@stc.org

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Contact

Society for Technical Communication
Phone: +1 (703) 522-4114 | Fax: +1 (703) 522-2075
3251 Blenheim Boulevard | Suite 406 | Fairfax, Virginia 22030
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About

The Society for Technical Communication advances technical communication as the discipline of transforming complex information into usable content for products, processes, and services.

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