Tech Writer to the Rescue! How Translation Technology Works and How Your Choices Improve Translations


Lisa Pietrangeli
Executive Director of Business Operations, 36Software


April 10, 2019 - 2:00 PM


April 10, 2019 - 3:00 PM

Tech Writer to the Rescue! How Translation Technology Works and How Your Choices Improve Translations

In this discussion, we will lift the veil on the translation process from writer to Language Service Provider (LSP) to translator and back.  We will define and compare the technology that drives the translation industry and demonstrate how you, the writer, are essential to ensuring translation consistency and quality for your company. Translation is a huge investment in time and money. You can help your company get the highest return on that investment.

We all know that without a proper CMS in place, there are three independent silos:

  • Create Content
  • Translate Content
  • Publish Content

When you integrate the three, you can dramatically reduce timelines, reduce cost, and improve quality. The savings are real: Because the writer will dramatically increase the amount of content that is reused over time, translation costs are often reduced by up to 50%. With reuse naturally comes improved consistency and quality as well.

Perhaps the biggest benefit is that a CMS dramatically improves the ROI on your translation spend. Coupled with translation memory tools and other trade technology, you have the opportunity to directly improve results as a technical writer. Every organization wants to translate more content than they can afford to do. Your contribution to this process is extremely important and valuable. The goal of our discussion is to empower you with knowledge and help you take your writing to the next level when working with content that represents your company globally.

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