Tag: API

Apr 22

Introducing the API Track at the 2015 Summit

A January 2015 Harvard Business Review article, “The Strategic Value of APIs,” illustrates how companies have discovered significant growth opportunities by offering APIs. Previously the purview of the technology industry, APIs are now offered by companies in industries as diverse as fashion, real estate, and retail. Many of us wouldn’t think a Walgreens API exists. Even in technology companies, APIs are being used as a bridge between industries. When we think of IBM’s Watson, we likely don’t think about it as a partner in oncology care.