Free STC Member-Only Webinar: Content and Customers Are King: Why Content Created by Technical Communicators Can Be a Driving Force for Increased Revenue

It’s happening, whether we want it to or not, we are fast approaching a convergence of content. Content is the foundation on which customer experiences are built, be it text, imagery, video, or audio. From “snackable content” to chatbots it all is going to need content designed to be structured, tagged, and written for reuse across multiple deliverables. But it isn’t going to magically happen overnight. Discover how to take a systematic approach to understanding what is driving the convergence and how to engineer our content to realize it’s full potential to deliver value to our customers.

Free STC Member-Only Webinar: The Content Convergence Has Arrived

It’s happening, whether we want it to or not, we are fast approaching a convergence of content. Content is the foundation on which customer experiences are built, be it text, imagery, video, or audio. From “snackable content” to chatbots it all is going to need content designed to be structured, tagged, and written for reuse across multiple deliverables. But it isn’t going to magically happen overnight. Discover how to take a systematic approach to understanding what is driving the convergence and how to engineer our content to realize it’s full potential to deliver value to our customers.