ADAPTING OURSELVES TO ADAPTIVE CONTENT

Speakers

Karen McGrane
Presenter

Start

End

Why do we waste time and money creating and recreating content instead of planning for content reuse? Why are we still letting content authors plan where their content will “live” on a Web page? What worked for the desktop Web simply won’t work for mobile. As our design and development processes evolve, our content workflow has to keep up. Karen will talk about how we have to adapt to creating more flexible content.

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