Using comics for learning has a long history of telling stories to teach concepts and processes. A one-page comic scene can describe a complex process, or a comic scenario with characters and dialogue can help explain more difficult subjects. But is choosing the comic medium the right approach? Can a story told through the comic medium maintain instructional value?
Chatbots are most commonly known as virtual assistants or automated customer service agents, but they can also be leveraged as "coaches" that teach, train, and lead people to behavior change.Instead of designing passive assistants that wait to respond to user inquiries, learn how you can design a chatbot that proactively reaches out to users to help achieve specific goals. Join us as we explore the value of building and integrating these chatbot coaches into your organizations and modern tech comm workflows.
Jobs-To-Be-Done (JTBD) is a customer-centered approach that helps identify the “secret sauce” to your customers’ success – their motivation – and anticipated outcomes when performing a job. In this webinar, we will briefly discuss the JTBD theory, needs framework, and the job story format. Donn will demonstrate how to build out a short job story. You’ll have some time for hand-on practice. Finally, he will describe how JTBD can lead to opportunities for innovation.
Most people's first experience with proposal development is harrowing, but it doesn't have to be. In this webinar, we will dive deep into the fundamentals of responding to US Federal Requests for Proposal (RFPs), building on what you already know as a technical communicator.
Managing content across multiple systems is a headache. The more content, the more systems, the bigger the headache. At Ingeniux, we’ve experienced this first-hand with a number of our clients – and we know what you can do about it. The goal is relatively simple: Unify the content library in a single application and deliver that content wherever necessary. But, you also need a solution that can support multiple authors, enable content reuse, provide metadata, integrate with third-party applications, and more.Sound impossible? We’re here to show you that it’s not!
