This session gives you a thorough introduction to guidelines that should be followed by all technical writers and editors, but especially those whose content will be translated/read by non-native speakers of English. Abundant examples will illustrate how the Global English guidelines can eliminate ambiguities and improve readability.
How does a team of content strategists rework a 60,000-page municipal website to bring it down to a fraction of the size while increasing its effectiveness? A panel discussion discusses the framework for the project, and the processes and tensions that drove the project to a successful launch.
Pattern recognition is an essential mental strategy for acquiring and disseminating knowledge, though most of us are not aware of it. When applied consciously, technical communicators can employ pattern recognition processes to develop effective documentation more efficiently and help readers orient themselves.
Today’s customers want content anywhere, anytime, and on any device. Designing for multiple devices means designing responsive content, content that adapts to the device and the customer’s needs. This session provides an understanding of the multi-device world and provides guidelines on developing a responsive content strategy.