Free STC Member-Only Sponsored Webinar: Bringing Your Enterprise Structured Writing System into 2017 and Beyond


Doug Gorman
CEO, Simply XML, LLC.


November 29, 2017 - 2:00 PM


November 29, 2017 - 3:00 PM

Bringing Your Enterprise Structured Writing System into 2017 and Beyond

The use of both structured writing and structured markup has evolved over the years.  Organizations need to control and reuse content across the enterprise.  Information Consumers are demanding just enough, just in time information in their language of choice.  And this is true beyond Technical Publications for content that includes policies and procedures, documentation, product sheets, compliance information, marketing material, and more.

This Webinar will present an updated view of structured authoring, offered in the context of current technology that is cost-effective.  Gorman will present an overview of 7 aspects of modern enterprise structured writing with structured mark-up including

  • Topic-based Writing
  • Information typing for information consumers
  • Effective authoring principles behind great content
  • Reusing content
  • Improving access for authors and readers with metadata
  • Assembling larger documents, and
  • Managing content across the enterprise

Attendees will see how structured authoring initiatives including Information Mapping™ and DITA can be updated and modernized to improve authoring, storage, and publishing efficiency and effectiveness.  They will see a glimpse at how tools like FSPro™ and Docutools™ can be transitioned to modern technical facilities.  It can be quite effective if you Keep IT Simple Smart-person.

Frequently Asked Questions

When do education events take place?

Webinars are held every Wednesday afternoon from 2-3 PM EDT/EST (GMT-4/5).

A majority of online courses are held Tuesdays-Thursdays between 10:00 AM-1:00 PM EDT/EST (GMT-4/5), as to not conflict with webinar times.

When will I receive the GoTo Webinar instructions for an event?

Registered attendees will receive the GoTo Webinar instructions three (3) hours before the webinar begins, approximately at 11:00 AM EDT/EST.

Registered attendees will receive the GoTo Webinar instructions one (1) day before the online course begins.

To participate in a webinar and an online course, you must be able to access GoTo Webinar, STC's online meeting space.  GoTo Webinar is a standard web seminar tool (no separate download required) and all you need is a reliable Internet connection and phone line, or a computer with VoIP capabilities.

I registered for an online course, what are my next steps?

Once you register for an online course, you will receive a confirmation receipt that day. A majority of our online courses uses Moodle, STC's course management site, which attendees will receive the login instructions two (2) days before the course begins.

If you cannot access Adobe Connect and/or Moodle (as needed), then you will not be able to successfully complete an online course.

I registered for a webinar, but will be unable to attend. Will a recording be available?

If a registered attendee is unable to attend a webinar that day, they will receive an email with a link to the recording, and an evaluation link along with the PDF of the presentation.

I registered for a webinar and/or an online course, but cannot attend at that time. Will I receive a refund?

If a registered attendee is unable to attend a webinar and/or an online course, the cost is transferable to a future event, but is not refundable.  Online registration closes one-two business days before the education event begins.

I want to take a specific course that isn't listed online. Will it be offered in the future?

STC rotates its courses every year as we try to offer the most popular ones within the first half of the year. Online courses are subject to change or are offered more than once per quarter. If a course is not listed, STC will offer it again in the following year.


Career Center

Find your next job/contract opportunity here! Look at the STC Job Bank and get 14-day advance access to the newest employment opportunities.


Access to our industry-leading publications: Intercom, Technical Communication journal, STC’s Notebook blog, newsletters, and the Body of Knowledge (TCBOK).


The educational opportunities that STC members gain access to offer a breadth of continuing education knowledge in a variety of formats including webinars, online courses, Summit sessions, and more.


Leverage the power of members from around the world. Build relationships, advance your career through STC’s global community of technical communicators.


Society for Technical Communication
Phone: +1 (703) 522-4114 | Fax: +1 (703) 522-2075
3251 Blenheim Boulevard | Suite 406 | Fairfax, Virginia 22030
Email: STC | Map it!


The Society for Technical Communication advances technical communication as the discipline of transforming complex information into usable content for products, processes, and services.