Business Management for Technical Communication Managers
Thursdays, 6 June to 27 June 2024 | 1:00 PM to 2:30 PM Eastern Time (GMT-4)
Registration closes on 5 June 2024
Effectively managing a technical communication group involves three sets of skills: business management, people management, and project management. This program addresses business management skills
Effective business management specifically involves establishing a vision for your group, making a business case for proposed projects, and selling the services of your group. This program helps you develop these skills.
This certificate program develops these skills through a combination of discovery exercises (which leverage your existing knowledge), formal presentations (which describe the “must knows”) and action planning segments, which give you a chance to consider how you’ll apply what you learned back on the job.
Learning objectives and takeaways:
- Develop a strategic plan for your group
- Prepare a business case for proposed projects
- Market services to skeptical internal “customers” (or sponsors)
Sessions:
Week 1: Strategic planning: Developing a vision for your group
Week 2: Building a business case: Part 1
Week 3: Building a business case: Part 2
Week 4: Promoting your Technical Communication Group